You open your favorite fitness app, start tracking your run, and feel good knowing you’re taking care of your health. But what if that...

Ever searched for something on your phone, then opened your laptop only to see ads for the exact same product? That’s not coincidence —...

Your phone is off. It's in your pocket. You're not using it. So… you're safe, right? Not quite. Even when you’re not touching it, your...

You’ve never searched for them. You’ve never signed up. You’ve never even heard their names. But they know where you live. What you buy....

You open your browser, type something, hit “Enter” — and just like that, you’re connected to the entire world. But the moment you do, the...

Every time you open a browser, scroll through social media, or even check the weather online,  you’re being watched. Behind the scenes, websites and apps are quietly collecting details about what you search for, what type of content or sites you click on, on which of them you spend a lot of time, and which you leave quickly. Even what kind of device and browser you use is being tracked. This information is then used to build a digital version of you   — a detailed profile tha